Ecommerce Detailed Description
Search Engines and Marketing Tools
HTML catalog is a powerful tool that helps you to make your site search engine friendly and achieve a better representation in such search engines as Google, Yahoo, etc. Modern search engines give a lower priority to script generated pages than to plain HTML pages, HTML catalog will help you to avoid this disadvantage. Customer will browse your HTML catalog, but when he decides to add a product to the cart, to do search, etc. he will be automatically redirected to the script version of the cart.

This module incorporates fully featured Affiliate System into your online store helping you to promote your website and boost up sales.  Key features of affiliate add-on:

Key features:

  • Fully featured multi-tier affiliate system (up to 5 tiers). Ideal for MLM company.
  • Moderated and free partner signup.
  • Media rich banners support (including FLASH).
  • Product banners and links for focused sales.
  • User friendly HTML tag generator
  • Configurable partner registration form.
  • Multiple affiliate plans support.
  • Export/Import of partner payments.
  • Minimum sum payable as a commission.
  • Comprehensive set of reports providing valuable information on affiliate program performance.
Newsletter. Be sure that your customers are timely informed about the most important events and offers of your online store. The add-on provides convenient tools for managing and sending newsletters to the subscribers. Multiple newsletter support gives subscriber an opportunity to request only the information that he is interested in. Double opt-in subscription technique (subscription with confirmation) ensures that the correct email address is entered and prevents possible abuse of the newsletter system. Visitor does not need to create a customer profile to subscribe for a newsletter. If you already have existing subscribers base this list can be easily imported via a text file to help you easily migrate from your old newsletter system. The most important newsletters selected by storeowner can also appear in the news section of the site so the newcomers will be able to browse them.

Promotion Tools. This versatile add-on module helps you to effectively promote your business in many ways. It can feature the sections and individual products at your store and brings multiple various means to make your store stand out stand out from your competitors. The three major mechanisms introduced by the module are: special offers, bonus points and discount coupons.

Key features

  
6 special offer conditions
the total of 21 kind of offers to choose from
mechanism to effectively manage special offers

With the flexible special offer definition tool you can create all kinds of remarkable special offers to attract new customers and show your appreciation to existing customers, partners and holders of special memberships at your store. Special offers can be grant discounts or present gift items, free shipping, extra bonus points, and much more.
completely confugurable bonus point rates
possibility to allow customers to use their bonus points to pay their orders in part or in full
integration with the special offers tool

Bonus points mechanism is a tool you can use to establish your store's own bonus point system - the most effective way to show your customers that you value their continued interest in your store. Offer your customers to accumulate bonus points and use them to purchase products or receive special discounts, and promote your customers' loyalty.
multitude of coupon options settings
easy and convenient coupon management

Discount coupons management mechanism is another great online store marketing tool. It enables you to generate and manage discount coupons to help you increase the number of returning customers. Discount coupons can be applied to specific products, categories or order totals and offer fixed-value or percentage discounts, or free shipping. Detailed information on coupon usage is instantly available to the store administrator.
This add-on generates specially formatted data feed, so you can easily list your products in Froogle. Froogle is a free service provided by Google that provides a convenient way to search products on the Web. In fact, Froogle is a big database where merchants list their goods so the potential customer can easily locate the store that offer particular products and compare offers from different stores. Listing your products in Froogle is a good idea, because it raises accessibility of your online store via Google, #1 search engine on the net.

 
Auto Update Catalog. When having hundreds of products in your shop it may be a problem keeping an HTML catalog up to date because of frequent restocking and changes in assortment. Without Auto Update feature you need to regenerate the whole catalog each time. This module will keep track on all inventory changes and update the necessary pages of HTML catalog on the fly saving your time and CPU cycles.